Largest AD Networks - March 2014

Largest Networks - Dec 2013

1. Google Ad Network
2. Advertising.com
3. ATT Adworks
4. Real Media Group - 24/7 Access
5. Casale Media - MediaNet
6. Microsoft Media Network US
7. RadiumOne
8. ValueClick Networks
9. Specific Media
10. Genome from Yahoo!
11. Burst Media
12. Collective Display
13. Federated Media
14. Exponential - Tribal Fusion
15. Cox Digital Solutions
16. Rocket Fuel
17. Undertone
18. Adconion Media Group
19. Vibrant Media
20. PulsePoint

What is CPA (Cost Per Action) in Online Advertising Program ?

Definition: Advertising pricing model where advertisers pay only when users completes a specific desired action. The action is usually a sales transaction or a registration.

Also Known As: cost-per-acquisition, cost-per-transaction

what is CPC (Cost Per Click) in Online Advertising?

what is CPC (Cost Per Click) in Online Advertising?  

Definition: Advertising pricing model where advertisers pay by the number of times visitors click on an ad. A typical range is 5 cents to $1 per click.

Also Known As: PPC (Pay Per Click)

what is CPM (Cost Per Mille) in Online Advetising?

what is CPM (Cost Per Mille) ?

Definition:

How much it costs an advertiser to show an ad 1,000 times. A $100 CPM means the advertiser paid $100 per every 1,000 times his ad appears on a website. CPM is the most common measurement of online advertising costs. Also known as cost per thousand (Mille is Latin for one thousand).

Common acronyms of online advertising:

Common acronyms of online advertising:

• CPM - cost is calculated by impression. You are paid when an ad is shown.
• CPC - cost of ads are calculated based on number of clicks. You are paid when someoneclicks on an ad.
• CPA - cost per action. You are paid when the visitor does something -- for example, filling out a form or buying a product.